Case study
Vita Coco: Driving distribution and retailer acquisition.
FOTS delivered a field programme for Vita Coco across UK retail. The headline results were 6,000+ stores visited, 3,918 decision-makers engaged, 736 new accounts, 3,687 cases sold.
Results.
- 6,000+
- stores visited
- 3,918
- decision-makers engaged
- 736
- new accounts
- 3,687
- cases sold
Figures as supplied by FOTS for this campaign. Client approval for the use of names and figures is recorded before publication.
What FOTS did.
Driving distribution and retailer acquisition. The programme ran through the engines below, with visit-level reporting on every store covered.
Challenge, approach and timeline.
The full challenge, approach, timeline and any client quotes will be added once FOTS supplies and approves them. We don't publish invented detail or quotes.
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